Overview
The objective of this project was to design a simple black and white animal form that showed its characteristics and
traits through different design properties using the fibonacci sequence and typographic composition with our creature mark.
Research/Inspiration Pictures
Tigers
- largest living cat
- predator
- represents strength and power
- unique stripe pattern
- nocturnal
- loves water
- uses sight and sound over smell when it’s hunting
Sketches
Digital Iterations
Final Iteration
Creature Mark Phrase
Unique Stripes
Powerful Roar
Tiger Strikes
Planning and Sketches
Typography
Digital Iterations
Used the grid to mess around with the type and image as well as the color. Tried to use the space efficiently
but also not over crowd it.
Final Iteration